Land Rover Ignition Starter Switch - Genuine Land Rover LR070381

Product Information

An ignition switch is a component in a vehicle’s electrical system that initiates the engine’s start-up sequence and provides power to the vehicle’s accessories. It’s typically located on the steering column or dashboard and works in conjunction with the ignition cylinder, activated when you turn the key or press the start button. The ignition switch has multiple positions, including "Off," "Accessory," "On," and "Start," each supplying power to different vehicle functions.

• Failure to Start: One of the most common symptoms is the engine failing to start or cranking intermittently, as the switch may not properly supply power to the starter motor or ignition system
• Accessory Power Loss: Accessories like the radio, headlights, or power windows may fail to work or may turn off unexpectedly, even when the ignition is in the "On" or "Accessory" position

About Genuine Land Rover

The same parts Land Rover used to build your vehicle are sold as replacement parts under the “Genuine Land Rover” brand. These are manufactured under Land Rover’s direction, guaranteeing top quality. As you’d expect, they also carry a premium price and are sold exclusively through the Land Rover dealership network.

Genuine Land Rover parts trace their origins back to the earliest days of the brand in 1948, when Rover engineers built the first Series I using robust, serviceable components designed for durability in harsh environments. Over the decades, Land Rover established partnerships with leading European suppliers to ensure consistent quality and performance. This tradition continues today, with Genuine Land Rover parts representing the official replacement components engineered to the same specifications as those used on the production line.

What many owners don’t realize is that Land Rover doesn’t manufacture most of these parts themselves. Instead, they design the components, contract trusted suppliers to produce them, and then verify the quality. Many of these suppliers have partnered with Land Rover for decades. In the industry, they’re known as OEMs (Original Equipment Manufacturers)—brands you probably recognize, including Lemforder, ZF, Sachs, Bosch, Valeo, Zimmermann, Siemens VDO, Corteco, and more. It’s not unusual to open a Genuine Land Rover box and find one of these brands inside—just re-badged with a Land Rover logo.

On our site, look for OE tags on product pages to quickly spot parts that come straight from the original manufacturers. Choosing these can save you a significant amount compared to buying them in Genuine packaging. For more details on how to identify OE and OEM parts, check out our OE Academy.